Online Travel Booking Portal
The client possesses an office in Oklahoma and caters the various travel booking needs of customers. The client has a group franchises across the US. They offer various travelling services such as domestic booking, International booking, hotel bookings, cruise booking, holiday planning etc. The client has created a good image in domestic flight booking.
The client wanted to increase its reach to international customers as well. For that, the business needed strong international marketing. It's ranking on MSN and Yahoo was apt but not on Google.
The client wanted to mark its presence in Europe and the Middle East, too. Also, the client wanted to be on top for its cruise planning services.
For this purpose, the client asked for the complete social media campaign for its entire business but specially catering to its international flight booking and cruise planning.
First Turtlejet’s apt content writers crafted appealing contents related to every event, news, shows everything which could attract Europe and Middle East customers. Google Adwords’ PPC was out of budget for them. So our team of strategy planners decided to opt for affiliate marketing so that more brand awareness can be created.
Also, our analysts suggested that running ad campaigns on news websites of targeted continents would be appropriate. Efficient ranking algorithms were implemented related to linking and content for Google.
Within just 8 months of span,
- Due to contents, sales figures and conversion got a boost.
- Ad campaigns resulted in an increase in traffic from Europe by 23%
- For middle east – traffic on the website increased till 29%
- The client website ranked in top 8 in Google Search.
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Company Business Head Says:
“Turtlejet has given a significant ROI boost for our travelling portal. We could cater the defined areas effectively. Now we are planning to cater Singapore, too with its recommendable SEO services.”
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